The Singapore Retail Festival (SRF), happening from 26 September to 12 October 2025, is a first-of-its-kind, islandwide celebration of retail that reimagines the shopping journey for today’s consumers. From interactive pop-ups along Orchard Road to immersive in-store activations and online campaigns, SRF brings together retailers, creators, and shoppers to rediscover the joy of retail through innovation, creativity, and collective impact. Designed to spotlight Singapore as a vibrant shopping destination for both locals and international visitors, the Festival invites everyone to step out, explore, and experience retail in fresh and memorable ways.
It's a celebration of retail through:
In-store activations
Interactive pop-ups along Orchard Road
Online campaigns
SHOP. DISCOVER. EXPLORE.
Maison Mugen
TC Acoustic
Luzerne
NowLater Studio
WeTuft
Re.juve
Gin Lee Studio
Sahur's Art
Orchard Road Pop-up Experience
From now till 12th October,
join us at our interactive pop-ups along Orchard Road where you can rediscover the joy of shopping through a series of retail showcases and experiential workshops.
Event Details
Outside ION Orchard
(Orchard MRT Exit 2, Nearest to Prada)
Mon-Fri: 3-10PM
Sat-Sun: 12-10PM
Register
Your Interest!
We're inviting retailers across the island to join Singapore Retail Festival! Share your innovative retail ideas for collaboration or indicate your interest by filling up the form.